Leading Spirits Company innovates faster and globalizes cherished brands with Trace One Regulatory Compliance

Discover how a leading spirits company streamlined global regulatory compliance with Trace One Regulatory Compliance, enhancing efficiency and accuracy across its diverse portfolio of premium brands.
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Customer

A leading global spirits company, founded over 150 years ago in Milan, ranks as the sixth-largest player in the premium spirits industry. With a diverse portfolio of over 50 premium and super-premium brands, the company has a strong market presence in Europe and the Americas. Its brands are distributed in 190 markets through a direct distribution network spanning 22 countries, with manufacturing operations across 22 production facilities worldwide.

Challenge

Regulatory leaders needed a way to pull guidance for every product, but compliance data was scattered across different systems and teams. Without a single source of truth, teams struggled to assess regulatory needs for new and existing brands, leading to duplicated efforts and inefficiencies.

Solution

Trace One’s Regulatory Compliance experts collaborated with DISCUS, the Distilled Spirits Council of the United States, and company executives to enhance the company’s global regulatory database for alcoholic beverages. This expanded database, integrated within Trace One Regulatory Compliance, allows the company to track contaminants, additives, and other regulated ingredients with greater accuracy.

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