Consumers today demand more than great-tasting food—they expect safety, sustainability, and clear labeling. However, issues like safety recalls and vague claims have eroded confidence, making transparency a critical challenge for food manufacturers. As global regulations grow stricter, companies are under pressure to revolutionize their supply chains, embrace sustainability, and provide proof of their commitments.
Watch this insightful webinar to hear from industry leaders about leveraging advanced traceability and sustainability practices to meet evolving regulatory requirements, strengthen consumer trust, and stay ahead of the competition.
By watching this session, you will learn tested best practices on topics such as:
• How top food brands are integrating sustainability into their supply chains.
• How evolving global regulations are impacting transparency in the food industry.
• What actions companies are taking to build consumer trust through technology.
About the Speakers
Crissa Klein – Strategy Director, Veeva Consumer Products
Crissa Klein is a Director of Strategy for Consumer Products at Veeva Systems. She helps customers leverage Veeva’s solutions to unlock value through data-driven decision making, and to adapt to the changing needs of consumers alongside evolving quality standards and industry regulations.
Guido Dinjens – Chief Marketing Officer, Foundation FSSC
Guido Dinjens brings over 20 years of experience in the food industry with a demonstrated history of working in the Testing, Inspection & Certification Industry at leading service providers such as SGS and TNO. He spent most of his career in the Food & Beverage sector, focused on assurance activities related to Food Safety, Quality, Social Compliance, and Sustainable Supply Chains.
Christopher Brewster – Senior Scientist, Professor, TNO and Maastricht University
Dr. Christopher Brewster is Professor of the Application of Emerging Technologies at Maastricht University, as well as being a Senior Scientist in the Data Science group of TNO. At Maastricht, he is the PI of the H2020 DiTECT (2020-24) project, and the Horizon Europe EU Farmbook project (2022-2029). At TNO, he is currently lead scientist on the Ploutos and Quantifarm projects. He is co-PI on the NWO funded GENIUS AI Lab. He has a PhD in Computer Science from the University of Sheffield on the topic of automated ontology learning from texts.
Neil Marshall – Managing Director, Guv Consulting International LLC
Neil Marshall leverages his 32 years of FMCG food industry experience to support growth and innovation in food safety, quality, and risk management. He most recently served as Global Director of Quality & Food Safety Strategy, Policy and Programs at The Coca-Cola Company as well as a GFSI board member. He is the founder of Guv Consulting International LLC and a Senior Advisor at DNV. A recognized industry leader, Neil is passionate about advancing sustainability and competitiveness in the global food sector.





